On November 20, the 6th Jingming Awards ceremony, organized by white whale, was successfully held in Shanghai. eclicktech was honored with the title of “2024 AI Ecosystem Technology Innovation Company” for its outstanding performance in technological innovation and industry leadership. This award recognizes companies that have introduced high-quality technological solutions or practical applications in the AI ecosystem or related technological service industries, demonstrating strong core technological competitiveness and innovation.

As a marketing technology company that pioneered the AIGC (Artificial Intelligence Generated Content) strategy in the outbound marketing field, eclicktech began focusing on the development of large language models (such as GPT-3) early on and initiated exploration into the field and technical architecture for these models.

eclicktech has previously partnered with the China Academy of Information and Communications Technology (CAICT) Western Branch to establish a Joint Laboratory for AI Innovation Applications. This lab, in collaboration with major AI model providers and universities like Amazon Web Services (AWS), Alibaba Cloud, Huawei Cloud, Microsoft, Google, Xi’an Jiaotong University, and Xiamen University, has made significant breakthroughs in key technologies for vertical models and algorithmic innovations in digital human marketing.

To date, eclicktech has fully integrated AI into its service and product platforms, completing a comprehensive AI upgrade. In 2024, eclicktech launched its “AI + BI + CI” full-link digital solution for outbound enterprises, with KreadoAI (an AIGC digital marketing creation platform), Shuyan Intelligence (a data analysis and growth model platform), and Cycor (an intelligent multi-cloud management platform) as its core engines. This one-stop solution addresses all the needs of outbound companies, from marketing content creation, data analysis, and budget management to cloud infrastructure digitalization and intelligence, helping them achieve revenue growth and profitability in global markets.

Among these solutions, KreadoAI provides AI-powered multi-scenario solutions to global users, already applied in sectors such as travel recommendations, e-commerce, app downloads, education, and enterprise services. It has served numerous well-known companies, including Lazada, Bilibili, Ctrip, Xike, ZTE, SAIC Volkswagen, Viacom18 (a leading media company in India), and Bayer (Germany), establishing close partnerships with these clients.

Since its launch in July 2023, KreadoAI has been selected in the China Academy of Information and Communications Technology’s “High-Quality Digital Transformation Products and Services Panorama” and QuantumBits’ “China AIGC Applications Panorama”. It has also won accolades such as “Top Ten Outstanding IT Products” by Zhizao China, and the “Best AIGC Marketing Platform of the Year” at the Golden Rui Marketing Awards.

Meanwhile, Shuyan Intelligence, which is based on four core models: data models, self-service analysis models, AI forecasting models, and AI budget allocation models, has been praised by clients in e-commerce, gaming, and tools sectors for its ability to deeply mine and analyze vast amounts of data. It enables marketing teams to capture global market trends quickly, assist in decision-making, and devise more scientific and rational marketing growth and advertising strategies.

As global business volumes and user bases rapidly expand, outbound enterprises are increasingly facing the challenge of digitalizing infrastructure, optimizing cloud resources, and reducing costs. As the global marketing and tech partner for COTTI Coffee, eclicktech has provided comprehensive brand marketing services and technical support, devising detailed outbound marketing strategies and helping build global cloud infrastructure and cloud hosting services. This has enabled COTTI to quickly deploy applications and accelerate its expansion into international markets.

Looking ahead, eclicktech will continue to implement its corporate strategy of “Leading the Global Brand Wave with AIGC”. By leveraging its industry resources and digital marketing advantages, eclicktech will collaborate with more high-quality industry partners to explore and apply new innovative marketing scenarios, creating a smarter and more customer-centric marketing ecosystem.