On October 9, 2024 Data Centre World Asia Singapore opened at the Marina Bay Sands Convention and Exhibition Centre in Singapore. As a heavy participant in the globalization journey of Chinese enterprises, eclicktech brought the latest full-link digital solutions to the overseas to the exhibition, and gathered here with many suppliers from all over the world to discuss industry development trends and seek more business opportunities and cooperation.

The exhibition is one of the largest and most authoritative trade exhibitions on big data, cloud technology, cloud security, data center equipment and intelligent Internet of Things in Asia. As an international intelligent marketing service provider driven by technology, eclicktech has been following the global technology development trend and widely applying technology to the intelligent marketing business of enterprises, which not only meets the diversified needs of the market, but also explores a reference path for the development of the entire intelligent marketing industry.

At the meeting, Willam Liu, Deputy General Manager of Yeahmobi, shared: "With the acceleration of globalization and the in-depth development of digital transformation, the Asia-Pacific region, as the fastest-growing emerging market in recent years, has become the core area for Chinese enterprises to go overseas in many fields, such as applications, online texts, comics, games, etc., all of which have shown strong momentum and huge market potential. It is believed that with the support of cutting-edge technologies such as big data, cloud computing, and AI, it will bring new changes to the field of intelligent advertising and provide users with a richer and more personalized advertising experience. At the same time, all-round and efficient digital marketing solutions will also accelerate the process of Chinese enterprises going overseas and help Chinese enterprises go global. ”

According to a survey conducted by China Bridge Consulting, 60% of Chinese overseas enterprises have involved more than 3 continents/regions in their overseas business, 74% of the surveyed companies have business layout in Southeast Asia, 65% of enterprises have deployed in Europe, and 62% of enterprises have deployed in North America. However, for these enterprises, in the face of the progress of business distribution in different regions of the world,cloud computing has become a key technical bridge for them to realize the refined operation of global business.

As a Cloud Native marketing technology company, eclicktech has been building business systems on the cloud since its inception, providing computing power for bidding business in advertising scenarios, and has accumulated rich and feasible multi-cloud management experience. Based on this, since 2023, through deepening cooperation with leading cloud service vendors at home and abroad such as Huawei, Alibaba, and AWS, eclicktech has opened up service links, and provided full-link solutions from overseas path planning, product intelligent upgrade to digital marketing promotion driven by the dual engine of cloud service solutions + marketing solutions.

In May this year, eclicktech released the "AI+BI+CI" full-link solution for going overseas.Based on scientific and technological innovation, and based on the three core products of AIGC digital marketing creation platform KreadoAI, data analysis & growth model platform Digital Eye Intelligence, and intelligent multi-cloud management platform Gears, the "AI+BI+CI" full-link solution can provide enterprises going overseas with full-link solutions from cloud continuous delivery, multi-cloud financial management, overseas path planning, product intelligent upgrade to digital marketing promotion. It helps overseas enterprises to improve global operational efficiency, support rapid business growth, and promote the flywheel of commercial growth at a lower cost.

With the acceleration of the global digital transformation wave, it has become imperative to reconstruct the global value chain, and "if you don't go overseas, you will be out" seems to have become the consensus of more and more Chinese enterprises. In the face of the new wave of global digitalization and the profound changes in the economic landscape, eclicktech will work with upstream and downstream partners in the industry to focus on how Chinese enterprises going overseas can adjust their global development strategies, build new business thinking and models, build a safe and compliant operation system, and formulate effective localized marketing strategies based on AI technology innovation and national macro policies.

Up to now, eclicktech has achieved global business growth for more than 5,000 companies, including Transsion, WeTV (Tencent Video Overseas Version), Cotti Coffee, Shein, etc. In the future, based on the existing advantages of global media resources, high-quality customer resources, technology and R&D advantages, industry experience and data resource accumulation, and management team, the company will continue to deepen the field of overseas and intelligent marketing, and promote the expansion of new technologies, new products and new models of China's advantageous industries such as cross-border e-commerce, mobile Internet, new energy vehicles, and cultural industries overseas, so that global consumers can enjoy the achievements and value of China's intelligent manufacturing, Chineseinnovation and Chinese culture for the first time. It also contributes to the implementation of the development strategy of "going out" for Chinese enterprises.